top of page

Strategic Services

Deliver Strategic Advantage​

We specialize in making meaningful connections between organizations and their audiences, fostering understanding and collaboration for sustainable success.

 

Achieve Goals for Impact​

Our strategic public relations efforts will influence public perception and opinion, allowing your organization real-time decision making to drive your operational playing field.

1 

Media and Public Speaking Training

Strategic Messaging

  • Develop/update messaging and content materials for all media (presentations, speechwriting, one-pagers, talking points, Congressional testimony, etc.).

  • Team Training.

  • Prep and talking point training for on-camera, reporter, panel opportunities.

  • Achieve growth across diverse mediums including: TV, radio, Podcast, digital, newspaper, key influencers, etc.

2

Brand and Reputation Management

​​​Branding and Storytelling

  • Develop brand guidance.

  • Creative development (graphics/logos/photo collection).

  • Capabilities statements.

  • Internal/external marketing and communications (newsletters, blogs, press releases, etc.)

Website and Social Media

  • Keep website and social media up-to-date and relevant.

  • Maintain prominent social media presence though regular updates.

  • Track metrics.

Strategic Public Relations Consulting

  • Full-service or custom support.

3

Media Booking

Media Engagement

  • Facilitate new and ongoing relationships with media and government.

  • Promote projects and organizational accomplishments.

  • Develop media kits and one-pagers.

  • TV/radio interview prep.

  • Misinformation/disinformation monitoring

  • Crisis response comms and training.

  • Op-ed placement.

  • Event speaking engagements/panels.

  • Earned media.

4

Strategic Growth in Government Funding Opportunities

Market Research

  • Focus groups, interviews, and surveys of regional, national, international innovation ecosystems.

  • Collect data/stakeholder/public opinions to execute business development strategies.

Events and Engagements

  • Execute immersive in-person and/or virtual events.

  • Create event calendar.

  • Assessing ROI for events; develop remarks, slides, and messaging.

  • Grand Openings Support (Ribbon Cutting).

  • Booth comms and marketing materials.

Relationship Building

  • Connection to network of federal, VC, and academic partners.

  • Contract writing, sourcing, and navigating.

  • Real-time opportunity tracking.

  • Access to exclusive accelerator and innovation opportunities.

  • Consulting and support securing funding opportunities.

Fundraising

  • Identify and support application process for government procurement.

  • Contract development.

  • Private capital fundraising consulting.

5

Executive Thought Leadership and Stakeholder Engagement

Editorial Review

  • Write and copy edit external materials, releases, web and social to ensure consistency and voice.

  • Coordinate inputs and approvals on materials as needed.

  • Create press releases, blogs, news hits, speeches, talking points, media opportunities.

Metrics and Analytics

  • Work with leadership on new metrics.

  • Track success of outreach through analysis (Mentions, sentiment, reach, exposure, engagement, etc.)

Legislative and Regulatory Strategic Communications

  • Congressional biocards

  • NDAA Tracking and Outlooks

  • Key legislative actions

bottom of page